BETH LUNDBERG
BETH LUNDBERG
design
design
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BETH LUNDBERG
BETH LUNDBERG
WOMENSWEAR DESIGNER
London, UK
Current position: Womenswear Designer, Lavaand
BIO: Forward thinking and trend-aware womenswear designer with experience designing for high street and premium level brands, and launching a new womenswear brand at a premium level.
Experienced in both design and production, with a commercial and trend-led handwriting, extensive technical knowledge and excellent at identifying emerging trends.
Strong communication and organisational skills, driving brand vision from concept to final outcome.
PORTFOLIO
SPRING SUMMER 2024 RESEARCH
KEY DESIGNERS & TRENDS
SHAPES, COLOURS, FABRICS
SS24 KEY DESIGNER RESEARCH & INSPIRED CADS
KEY TRENDS ACROSS CATWALKS & INSPIRED CADS
SS24
KEY SHAPES INCLUDE DROPPED WAIST, PEPLUM HEMS, ASYMMETRIC DRAPING, HALTERNECKS, EMPIRE LINES AND BUBBLE HEMS.
KEY COLOURS INCLUDE BOLD BLUE, HOT PINK AND LEMON YELLOW.
KEY PRINTS SEEN WERE SPOTS, CHECK/PLAID, IRREGULAR STRIPES, GOTHIC FLORALS AND GEOMETRIC PRINTS.
KEY FABRICS SEEN WERE SHEER FABRICS: LACE AND MESH, AS WELL AS MANY METALLIC AND SEQUIN FABRICS.
KEY DETAILING INCLUDED CUTOUTS, ESPECIALLY TEARDROP/PETAL SHAPES AROUND NECKLINES, AND TWISTS & KNOTS ON DRAPED STYLES.
Autumn Winter 2023
TRENDS & INSPIRED RANGES
RANGE PLANS FOR VARIOUS CUSTOMERS
LUXE MINIMALISM AW 2023
LUXE MINIMALISM AW 2023
RESEARCH, SKETCHES & CADS
RESEARCH, SKETCHES & CADS
RESEARCH, SKETCHES & CADS
Spring Summer 2023
TREND RESEARCH & CAPSULE RANGES
For The Premium High Street Customer
Lavaand
BRAND CREATION, RESEARCH, DEVELOPMENT & RANGE PLANS
For The Premium High Street Customer
"The concept of Lavaand is to offer beautifully crafted clothes for the everyday woman who wants to add some luxury to her wardrobe.
Lavaand is centred around pieces that are unique, with freshness brought through details and prints"
Lavaand is a premium high street womenswear brand founded under a supplier.
Working closely with the ecommerce and marketing team, I led the brand design direction, including research, print briefs, fabric sourcing and development.
Lavaand sales channels include Wolf & Badger, Atterley and Zalando, and has been featured in multiple publications including Marie Claire and The Times.
AUTUMN WINTER 2022
Chapter III (1).pdfSPRING SUMMER 2022
SPRING SUMMER 2021
CHEKANI
TREND RESEARCH & CAPSULE RANGES
For The High Street Customer
DESIGN WORK & PRODUCT IMAGES
DESIGN WORK & PRODUCT IMAGES
other design work
SWIM, LINGERIE & MENSWEAR
For Various Customers
Get in touch at hello@bethlundbergdesign.co.uk
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